How to Create Content Strategy for ANY Brand (5 Simple Steps)

From the creator

Content is a core part of any successful digital marketing strategy. For any digital channels to succeed, you will need content. ✏️ Therefore, you’re halfway through succeeding if you can craft the content strategy first. In this video, I’ll share my 5 steps simple framework to help to create the basic content strategy structure. It works for any type of business and brands. Now, let’s go! 😉 📌 *TIMESTAMPS* 00:00 Hey there! 00:20 Step 1 Audience 02:03 Step 2 Topics 04:00 Step 3 Funnel 06:25 Step 4 Content 07:54 Step 5 Distribution 09:32 What’s Next: 4 Things 📂 *RESOURCES MENTIONED IN THE VIDEO* 📥 My Content Strategy Template - Free Download https://www.graceleung.com/content-strategy-guidebook/ ▶️ Keyword Research Tutorial https://youtu.be/vfZYveAIT18 ▶️ Gemini AI for Digital Marketing https://youtu.be/uHSPD1GPBV0 ▶️ ChatGPT Prompts for Digital Marketing https://youtu.be/sV0Tj-tuiTU 👋 *WHO AM I* I’m Grace, a digital growth marketer who is fascinated by anything digital and growth related. I’ll share what works (and what’s not)! 📥 *Sign up my Newsletter* https://www.graceleung.com/newsletter/ 🚀 *CONNECT WITH ME* https://www.graceleung.com/connect/ ☕️ *BE MY FRIEND* LinkedIn: https://www.linkedin.com/in/grace-leung-yl/ If you like this video, subscribe for more videos like this! https://youtube.com/@graceleungyl 😄 #contentmarketing #contentstrategy *COPYRIGHT © GRACE LEUNG. ALL RIGHTS RESERVED.* *UNAUTHORIZED COPYING, REPRODUCTION, DISTRIBUTION, OR ANY OTHER FORM OF USE OF THIS CONTENT—INCLUDING REPURPOSING, MODIFYING, OR REPRESENTING IT AS YOUR OWN—WITHOUT EXPRESS WRITTEN PERMISSION FROM GRACE LEUNG IS STRICTLY PROHIBITED.*

Stop watching · start building
Matched to AI Marketing

Makers residency 4th edition

Your idea can be anything. At our last workshops, people built plant-based nutrition businesses, a way to measure planetary resilience, crochet headwear and a way to connect lonely people living in the same building. An asset manager went on to raise an additional £25M on their fund within nine months. The fourth workshop is a full day at KOKO with Nick Sarafa, learning to build with Claude Code. Bring the thing you keep meaning to start. We’ll bring the pizza.

◆ Fri 13 Nov 2026 ◆ KOKO, London
Makers residency 4th edition
Live event
Makers residency 4th edition
Fri 13 Nov 2026

More like this

Running one yourself?

List your AI event,
wherever it is.

A meetup, a workshop, a hackathon, a conference. Any city, or online. Tell us about it and it lands in front of people already learning this stuff.