Build a New Brand: 5 Marketing Mistakes to Avoid

From the creator

Are you planning to build a new brand? As exciting as it may be, it's important to avoid some common marketing mistakes in order to achieve greater success. In this video, I will show you the 5 mistakes I have seen for marketers when trying to build a new brand. So you can avoid them if you are promoting a new brand for yourself or your clients! *TIMESTAMPS* 00:00 Intro 00:38 Mistake no.1 - Conversions vs brand awareness 02:04 Mistake no.2 - No customer validation 03:28 Mistake no.3 - Having too many customer personas 04:33 Mistake no.4 - Complicate the marketing communications 05:40 Mistake no.5 - Putting customer service in low priority 🚀 *WORK WITH ME* https://www.graceleung.com/connect/ *Reach Out to me* LinkedIn: https://www.linkedin.com/in/grace-leung-yl/ *COPYRIGHT © GRACE LEUNG. ALL RIGHTS RESERVED.* *UNAUTHORIZED COPYING, REPRODUCTION, DISTRIBUTION, OR ANY OTHER FORM OF USE OF THIS CONTENT—INCLUDING REPURPOSING, MODIFYING, OR REPRESENTING IT AS YOUR OWN—WITHOUT EXPRESS WRITTEN PERMISSION FROM GRACE LEUNG IS STRICTLY PROHIBITED.*

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Makers residency 4th edition

Your idea can be anything. At our last workshops, people built plant-based nutrition businesses, a way to measure planetary resilience, crochet headwear and a way to connect lonely people living in the same building. An asset manager went on to raise an additional £25M on their fund within nine months. The fourth workshop is a full day at KOKO with Nick Sarafa, learning to build with Claude Code. Bring the thing you keep meaning to start. We’ll bring the pizza.

◆ Fri 13 Nov 2026 ◆ KOKO, London
Makers residency 4th edition
Live event
Makers residency 4th edition
Fri 13 Nov 2026

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