Blog Content Doesn't Work Like It Used To (Here’s The New Game)

From the creator

Learn To Rank #1 In AI Search https://www.skool.com/ai-ranking/ RESOURCES: - Content Writing Checklist : https://www.airankingskool.com/post/ai-content-writing-checklist The game has changed. If you are still optimizing for clicks, you are playing by old rules. With 70% of searches now being "Zero-Click" (thanks to Google AI Overviews and ChatGPT), the goal isn't just to get traffic—it's to get recommended. In this video, I explain why you need to stop writing for clicks and start writing to train AI models to view you as a Topical Authority. In this video, you’ll learn: The "Tim" Strategy: How one business closed a massive deal because ChatGPT explicitly recommended them as the "best option in America." The Zero-Click Reality: Why blog traffic is down, but "Impressions" matter more than ever. The 23x Conversion Stat: A look at Ahrefs data showing why AI traffic generates significantly more revenue than traditional search. How to Track It: Using Google Analytics and Search Console to see if the AI likes your content. Stop chasing clicks. Start influencing the AI.

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Makers residency 4th edition

Your idea can be anything. At our last workshops, people built plant-based nutrition businesses, a way to measure planetary resilience, crochet headwear and a way to connect lonely people living in the same building. An asset manager went on to raise an additional £25M on their fund within nine months. The fourth workshop is a full day at KOKO with Nick Sarafa, learning to build with Claude Code. Bring the thing you keep meaning to start. We’ll bring the pizza.

◆ Fri 13 Nov 2026 ◆ KOKO, London
Makers residency 4th edition
Live event
Makers residency 4th edition
Fri 13 Nov 2026

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