How I Found My Ideal Customer with AI (ICP Analysis)
🤝 Your team not maximizing Claude? I run 1:1 and team AI workshops for companies doing $10M+ per year: https://aibuilder.academy/yt/uZvR1tG4Dng Here, I share how I used LLMs, an embedding model, and traditional ML to craft the ideal customer profile (ICP) for my AI cohorts. Example code is freely available at the GitHub link below. 💻 GitHub Repo: https://github.com/ShawhinT/abb-icp Intro - 0:00 What is an ICP? - 0:17 Why should I care? - 1:23 Example: ICP Analysis with LLMs + ML - 2:41 Step 1: Data Prep - 4:47 Step 2: Feature Engineering - 5:52 Step 3: Train ML Models - 11:38 Step 4: Analyze Results - 14:48 Step 5: Constructing ICP - 20:24 Takeaways - 23:45